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Fashion Watches

Fashion Watches:

Wristwatches are often treated as jewelry or as collectible works of art rather than as timepieces. This has created several different markets for wristwatches, ranging from very inexpensive but accurate watches intended for no other purpose than telling the correct time, to extremely expensive watches that serve mainly as personal adornment or as examples of high achievement in miniaturization and precision mechanical engineering. Still another market is that of “geek watches”—watches that not only tell the time, but incorporate computers, satellite navigation, complications of various orders, and many other features that may be quite removed from the basic concept of timekeeping. A dual time watch is designed for travelers, allowing them to see what time it is at home when they are elsewhere.

Most companies that produce watches specialize in one of these markets. Companies such as Breitling, Patek Phillipe, Jaeger-LeCoultre, Omega and Rolex specialize in watches as jewelry or fine mechanical devices, while companies such as Casio specialize in watches as timepieces or multifunctional computers. In the 1980s, the Swiss Swatch company hired graphic designers to redesign a new annual collection of non-repairable watches.

Review our pages for a selection of watches and timepieces of all makes and models. Whether you need a pocket watch, man or lady watch, sports, training or dive watch, you'll find it here.